Experience
October 2024 – Present
Staff Product Designer / Instacart Design System
Owned and led the Pantry design system, defining product strategy, roadmap, and cross-platform delivery across Android, iOS, and Web for consumers, shoppers, and enterprise customers.
Increased cross-platform design system availability from 11 to 47%; while improving design sentiment by 44% and mobile engineering favorability to 96%.
Used user research insights and testing to guide direction and evolve the system through major releases, ensuring scalable, high-impact solutions were consistently adopted across all business pillars and platforms.
Architected the design token schema, championed adoption, and partnered cross-functionally to integrate the infrastructure throughout business areas.
May 2022 – Oct 2024
Lead Product Designer / Instacart Design System
Established the foundation for IDS Pantry, Instacart’s themeable design system, unifying all Instacart products under a single, scalable component set.
Defined and governed design system standards; authored comprehensive guidelines, specifications, and APIs in close partnership with engineering.
Mentored designers at all levels to become design system advocates, fostering a culture of quality, consistency, and collaboration across Instacart products.
Championed accessibility best practices and adoption across components and patterns, reducing accessibility conflicts at the source by 40%.
April 2021 – May 2022
Principal Product Designer, Product Owner / Hudl
Owned and led the Uniform Design System vision, strategy, roadmap, and prioritization, driving adoption, advocacy, and governance across the organization.
Evolved the component library, visual language, patterns, and overall aesthetic to scale across a suite of software products spanning iOS, Android, React Native, macOS, Electron and Web.
Defined and built Hudl’s accessibility standards, ensuring components, patterns, and visuals met compliance and inclusivity goals.
Jan 2020 – Apr 2021
Lead Product Designer, Product Owner / Hudl
Owned and led the Uniform Design System vision, strategy, roadmap, and prioritization, driving adoption, advocacy, and governance across the organization.
Partnered with product owners, managers, and engineering directors to prioritize and implement solutions aligned with Uniform’s standards and guidelines.
Oversaw system documentation and implementation, providing design critique and art direction to strengthen consistency and understanding across teams.
Mentored and collaborated with content and product designers, brand and marketing teams, to identify emerging use cases, designing and delivering new components and patterns to meet evolving needs.
Jan 2019 – Dec 2019
Senior Product Designer / Hudl
Launched the Uniform design system and collaborated with product owners, product managers and engineering directors to bring adoption across the entire suite of Hudl products from 0-65% in three months, then 100% adoption in 12.
Responsible for the Uniform design system product roadmap alongside major version upgrade prioritization among a suite of products spanning mobile and web.
Expanded the design system to multi-platform with React Native mobile components.
Designed, tested and wrote documentation for components, patterns, and visual language guidelines.
Built and maintained extensive Figma libraries of components for both web, mobile and low-fidelity prototyping.
Hudl
Managed five designers and the hiring process while acting as an individual contributor on team management, basketball and lacrosse products.
Design Manager • Jul 2017 – Dec 2017
Design Team Lead • Jul 2015 – Jun 2017
Product Designer • Jul 2014 – Dec 2015
Grain & Mortar
Managed clients, budgets and timelines, while overseeing and acting as an individual contributor to multiple simultaneous projects. Clients included: Google, Facebook, Hudl, Sauce Labs, Twitch.
Art Director • Jun 2014 – Dec 2015
Designer & Developer • Oct 2011 – Jun 2014
Other endeavors
User Interface For Accessing Multiple Catalogs of Items and Indicating Items Added From Catalogs • United States Patent No 12300248 • 2025
Adjunct Professor, Southeast Community College GDMA Program • Jul 2022 – Dec 2024
AIGA, Chapter Advisory Council • 2016 – 2018
AIGA Nebraska, Board Advisor • 2016 – 2017
AIGA Nebraska, President • 2014 – 2016
Letter Arts Alliance of Nebraska, Board Advisor • 2015
AIGA Nebraska, Director of Show • 2013 – 2014
Public speaking
Building a Unified Design System • Knapsack Podcast • 2025
Friends of Figma (24:25 start) • 2021
Behind the Uniform • 2019
Communification: The Beautification of Communication, AIGA • 2017
University Program Speaker & Mentor (UNO, UNL, SCC, MCC) • 2016 — Present
Building a Stronger Designer and Developer Collaboration • 2015
Importance of Understanding, Omaha Coffee & Code • 2014
Education
Intro to Web Accessibility, W3Cx • 2021
Scrum • 2017
Bachelor of Fine Arts, Graphic Design • 3.8 GPA • 2012
Associates of Occupational Studies, Design, Illustration and Computer Graphics • 4.0 GPA • Valedictorian • 2011
“Your combination of work ethic, experience, instinct and smarts is just something I've never seen before. You're a true leader and a big reason why this team is a true team.”
— PJ Onori
“You always jump in to help get teams aligned and on the right path, no matter how big or small, simple or complex the project. You are a fountain of knowledge and always extremely helpful in helping untangle the hairiest problems.”
— Belinda Hui
“Miranda’s qualities are immediately obvious to anyone that works with her. She’s driven, pragmatic, and works tirelessly to deliver the best products. She’s a genuine person that everyone I encountered enjoyed working with and I strongly feel that her addition to a team is a force multiplier.”
— Michael Fouquet
“Miranda is a force to be reckoned with. She’s a leader, strategist, business woman, fierce accessibility advocate and defender, and, of course, a designer. I’ve watched her lead big and small teams with no ego and a people-first mentality. Not only is Miranda successful, kind and determined, but she’s also scrappy. Miranda will live your company values and mission better than anyone else. Are you ready for her?”
— Kelsey Janda
“It's rare that you come across someone as outstanding as Miranda. She's not only an incredible designer, leader, and accessibility advocate - she's also an amazing human. Miranda consistently asked for and implemented feedback to help make designer's lives easier and more efficient while simultaneously creating a consistent and delightful experience for our customers.”
— Bianca Zongrone Jefferson